McDonald's Saudi Arabia launched its annual charitable campaign under the slogan "Your Support is Happiness for You and Them" to support 266 children with Down Syndrome, by selling 4 educational storybooks for children in more than 250 branches in the Central, Eastern, and Northern regions, where each book is sold for 10 Saudi Riyals, and the entire proceeds go to support three charitable associations in Riyadh and the Eastern Region. Customers can also donate their loyalty points through the McDonald's app in cooperation with the National Donation Platform, with the entire proceeds from book sales and loyalty points going to support children with Down Syndrome.

The campaign aims to sell 200,000 stories to raise 2 million Saudi Riyals, which will be allocated to support the children through various programs, including "McDonald's Self-Help and Reading and Writing Program" in cooperation with the Sawt Association in Riyadh to support 143 children with 1,048,000 Riyals, the "Language and Functional Efficiency Programs" with the DSCA Charitable Association in Riyadh to support 60 children with 600,000 Riyals, and the "McDonald's Programs for Developing Sensory and Professional Capabilities" with the Efaa Association for Care of Persons with Disabilities in the Eastern Region to support 59 children with 351,631 Riyals. The aim is to enhance the children's skills in communication, independence, social integration, and develop their professional skills.

For more information about McDonald's Saudi Arabia's community initiatives, please visit: Ajyalona.com